Best Next Practices in A/E/C Marketing

Description

Grab your breakfast beverage of choice and join SMPS Boston Chapter Past President Lisa Frisbie in an interactive conversation with a new SMPS Marketer author each month! The 45- minute session will offer attendees deeper insight into the various topics published and an opportunity to directly engage with the author.

As the Greek philosopher Heraclitus said, “Change is the only constant in life.” Often change is slow, gradually shifting the ways we work; other times a catalyst in the market causes rapid change that can be hard to keep up with. Such is the case with COVID-19.

This month we are featuring SMPS Marketer article: Best Next Practices in A/E/C Marketing co-authored by Ida Cheinman, Principal & Creative Director, Substance151 and Jennifer Van Vleet CPSM, Vice President, Marketing & Communications, Global, Stantec who will share their expertise on best next steps following a year of disruption.

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